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OK, in Part One – “Being Attractive Is In The Eye of The Beholder…”
We looked at the process of the Magnetic Mindset and explored
the idea that “Quantity” will trump “Quality.”

I also said there was a catch.  And the catch is this…

“To Be Attractive to People You Must Continually Grow &
Make Yourself and YOU Inc. More Valuable.”

Here’s what I mean.
Just because quantity will win over quality, it doesn’t mean you can be lazy in the process.
And even though quantity works, there’s still a margin to get it wrong.

Here’s 3 must have “mindset” components to ensure your “attraction marketing” campaign will be effective…

#1 – Why? Your Goals.
You have to be connected to this – your business and what you have chosen to pursue.
Why Are You Going After This With Passion and Conviction?
What Is Your Why?

That is what will give you the power and the POSTURE that everyone talks about.
If you are clear on where you are going, you’re going to be ATTRACTIVE.

#2 -  Are You Comitted?
So you have your goals identified, now ask yourself – Are You Committed?
A basic commitement is this – Be Here In One Year.
When you invite and talk to people and create your videos, etc., if you are comitted to that
and there’s no doubt in your mind that you’re going to be here in one year…

Then you are going to PROJECT from a place that is much stronger and more powerful, than
if you yourself are still on the fence, maybe dabbing your toes in the water…
Maybe It’s YOU That Is Still WONDERING If This Is Going To Work Or Not.

“If You Are Wondering – You Won’t Be Sponsoring.”

Howver, if you are committed and you DO BELIEVE that this is going to generate results…
Then you are going to get results – WHEN you talk to the right people.

But on the flip side, you could be talking to the right person and you aren’t committed or you don’t
know why you are doing all of this – that’s where YOU really could blow it!

And although I said in part one, you couldn’t say the wrong thing to the right person…
this is where it’s time to implement some “fear factor” and play on your emotions a little.
Just look at it as a little tough love motivation.

But seriously, that is a true threat to your business and plays a vital role in all of this.
And it is precisely WHY it is so critical to your mission that you continue making “YOU Inc.” more valuable.

You could have the right person, right in front of you… But You Aren’t There.
BAM!  – You blew it.

You have to be there. You have to be dialed in and on point.
You have to be in the zone and you must have your head in the game.
And although you really can’t say the wrong thing to the right person, you CAN say it in the wrong way.
Your presentation or approach could be so uninspiring and blasé, that the right person, while they may be
a little interested and show a little excitement… if someone else comes along that is glowing and excited and
really has it dialed in…. they’re going to be all over it. An you’ll lose that person.
And that’s…
#3 – You Have to Be Excited!

The main ingredient is being excited, and that’s going to look different for each us.
You are going to do this the way you are – and by who you are.
And it has to be authentic and genuine. 100% YOU.

But it has to be as authentic an expression of your own excitement as you can possibly generate.

Because honestly, if you’re out there talking to people, and your marketing and your invitation
doesn’t come across that way… if YOU aren’t excited about it?…
Well then – Why Should Anyone Else Be? Why Should THEY Look At It?

So think about those 3 things when you are putting together your strategies and your presentations
and when you are inviting people to look at your business…

1. Do I Know Why I’m Doing This?
2. Am I Committed To Seeing It Through?
3. Am I Excited About It?

If you aren’t, then you need step back and ask yourself why?
What’s up with that?

Why don’t you know why you are doing this?
Why aren’t you committed?
Why aren’t you excited?

Then ask what has to happen…
What would it take to get you there and have those three things in place?

Remember…

• Quantity will trump quality.
• Authenticity trumps everything.
• and (Authenticity + Quantity)?….

That my friend is the path to true success in this industry and a Magnetic Mindset.

Live Long & Prosper…
~RB


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